How Much Is Your Health Domain Worth?
Health and wellness domains are among the highest-value digital assets thanks to massive industry spending and premium ad rates. Get a free, AI-powered appraisal.
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Health Domain Categories & Values
Health domain value is driven by industry size, advertising spend, and the specific healthcare niche.
Telehealth & Digital Health
Domains with "telehealth", "telemedicine", "virtual care", "remote health" have surged since 2020. The telehealth market is projected to reach $455B by 2030. These domains attract healthcare startups, hospital systems, and insurance companies.
Fitness & Nutrition
Fitness, diet, nutrition, workout, and supplement domains have consistent demand from the $96B global fitness industry. Exact-match product domains (protein.com, yoga.com) command top dollar, while branded fitness names sell for $2,000-$25,000.
Mental Health & Wellness
Mental health awareness has driven massive demand for domains like "therapy", "counseling", "mindfulness", "meditation". These keywords have seen 200%+ growth in search volume since 2019. Mental health app companies are actively acquiring these domains.
Medical & Insurance
Medical condition names, pharmaceutical terms, and health insurance keywords have the highest CPC in Google Ads ($50+ per click). Domains in this category are extremely valuable for organic traffic but face regulatory advertising restrictions.
Health Domain FAQs
Why do health domains have such high ad revenue?
Health-related Google Ads CPC ranges from $15-$50+ per click, among the highest of any industry. This means a health domain with organic search traffic can generate significant AdSense revenue. A domain receiving just 1,000 monthly health-related searches could generate $500-$2,000/month in ad revenue.
Are there restrictions on health domain content?
Yes. Google's E-E-A-T guidelines (Experience, Expertise, Authoritativeness, Trustworthiness) apply heavily to health content. Health domains need expert-authored content to rank well. However, this actually increases domain value — established health domains with good content history sell for 2-3x more than bare domains.
What TLD is best for a health website?
.com is by far the most trusted TLD for health content. The .health TLD exists but has very limited adoption and low resale value. For local healthcare providers, country-code TLDs (.co.uk, .com.au) work well. For telehealth startups, .io is acceptable but .com provides significantly more patient trust.
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Health Domain Investment Resources
Research and tools for health sector domain investing